With over 20 years of experience in the financial services industry, Jeff Vivacqua serves as a member of Cambridge’s Board of Directors and Executive Council. Vivacqua has an active role in managing strategic issues for Cambridge that affect independent financial advisors, including marketing, sales, operations, and business development. He is also responsible for developing strategic initiatives that address continuity, succession, and acquisition needs for today’s independent financial advisors. Vivacqua oversees the Conference and Events, Knowledge Center, and Public Relations and Creative Marketing Teams, which are respectively responsible for the development of national and regional conferences focused on advisors, Cambridge’s Knowledge Center University educational offerings, along with Cambridge’s marketing, advertising, branding, and communications strategies. He currently serves as a member of the Financial Services Institute (FSI), an organization that advocates on behalf of independent financial advisors and financial services firms. Additionally, Vivacqua serves on the board of directors for the Invest in Others Charitable Foundation, a non-profit founded in 2006 with the mission of amplifying the charitable work of financial advisors and their firms to make a difference. He earned a Bachelor of Science degree in finance from Southern Illinois University and has certificates from the Personal Financial Planning and Facilitative Leadership Training programs. Vivacqua also holds the FINRA Series 4, 7, 24, 63, and 66 licenses.